Like all good stories, this one begins with a journey. Mid 2016, one of kocono’s founders found himself on a plane to Korea, a long-due return to the country of his cultural roots. Upon hearing he was in Seoul, many of his friends urged him to bring back an array of Korean Beauty products that were unavailable in Europe at that time. It was when he was about to board back home, besides him an overweight luggage filled with an assortment of Korean cosmetics, that the idea of kocono first started to take shape.
Soon after he got back, he teamed up with two long-time friends in Copenhagen to make his idea a reality. The plan was to develop kocono into a curated online shop for natural and organic Korean cosmetics, making only high quality products available for beauty forward woman in the Nordics. Animal testing was to be avoided, and so were parabens and most other questionable ingredients.
Today, at kocono the customer is
king queen. Our team is working with industry experts and bloggers to carefully curate and vet every product that makes it to the web shop. With all our heart, we want to make your purchase an experience, and slowly make you as enthusiastic about Korean beauty products as the rest of the world has been for a while.